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A Skincare Regime Guide For Your 30s Skin

Marketing Team | October 13, 2021

There are things in life that make complete sense. You always spread butter on your toast before the jam and you’d never watch the last episode of a series first. Where skincare is concerned, it makes sense to use products designed for your age group, right?

Trouble is, knowing what the best skincare to use in your 30s can be a bit of a minefield. Not only that, but this is the decade whereby fine lines, dullness, and dryness are showing up on your face quicker than invites to weddings and baby showers thanks to slowing skin cell turnover, thanks to the accrued impact of environmental and genetic aging. Add in fresh levels of stress – perhaps more seniority at work or fertility struggles – and it’s easy to see how your complexion is starting to change.

Is It Ok To Use Anti-Ageing Products In Your 30s?


Using targeted products that contain effective actives is a good idea in your 30s, yes. While some products, such as potent vitamin A derivative, retinol, need to be introduced with caution (it can cause irritation and dryness in some complexions), they are the formulas that will do the best job, when it comes to anti-ageing.

How Does My Skin Change In My 30s?

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Aging is an inevitable, complex process that can be clinically described as having features such as wrinkles, sunspots, uneven skin colour and sagging skin. Signs of aging begin to appear in your late 20s, and you start to produce 1% less collagen in the skin every year, and the rate of cell renewal begins to decline. In your 30s:

1. Wrinkles begin to appear due to decreased collagen and elastin levels and the impact of repetitive facial expressions. For example, you may see fine lines and wrinkles in the eye area (crow’s feet) and smile or forehead lines.
2. Cell turnover begins to slow in your early 30s, contributing to uneven skin tone and tired, dull-looking skin.

4 Expert Skincare Tips To Follow In Your 30s

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1. Ditch the wipes

Your twenties might have been filled with the convenience of taking off makeup with a face wipe, but your skin isn’t as resilient in your thirties. Wipes are too abrasive for your skin in your thirties.

2. Be gentle

According to a study from La Roche Posay, 62% of women say their skin is reactive, irritable, and intolerant, so choosing the right products is essential to maintain healthy skin. It’s also easy to become obsessed with actives and acids but remember your skin needs to be cared for too. Don’t go overboard.

3. Don’t be scared to see a dermatologist

Lots of women experience changes in their skin post 30. Things like adult acne, pigmentation, and rosacea, commonly come along as our bodies start to change. Work and life stresses can play a part, as well as other factors like hormones and diet, and it’s really not just you who may be experiencing something new when it comes to your skin. A lot of women develop skin conditions and hope it will get better on its own and go away. But plodding along with something that is making you unhappy, is never a good idea. So don’t be shy, Dermatologists don’t bite.

4. Spend your money on the middle of your routine

Basically, you want to splash the cash on the serums and actives, rather than the cleansers and moisturizers. This is because serums tend to be more expensive because they’re trickier to formulate and require pricier ingredients.

The Best Skincare Regime For 30s Skin

Everyone’s skin is different, so what suits one complexion may not suit another but as a general practice, the following affordable routine is the best one to follow.

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Morning Skincare Regime

1. Light cleanse

As you sleep, your skin goes through a renewal process, by eliminating toxins and debris and because you’re not removing make-up or SPF you only need a light-textured cleanser.

2. Toner

It’s often left off most people’s lists but toners shouldn’t be so quickly discarded, as some have the ability to help tighten pores, eliminate toxins and rebalance your skin. It really depends on the cleanser that you’re using before and how you wash your skin. Look for clarifying toners or waters that rebalance your PH.

3. Serum

Moisturizers are great for giving you hydration and protecting the skin’s barrier, but if you want to deliver active ingredients deep within your dermal layers and cause a real action, then you’ll need a serum. They can be pricey, but if you buy from a cosmeceutical brand then you know that the cost is covering clinical trials and that it has been balanced correctly for your skin.

4. Moisturize

Apply your creams in a system of the lightest fluid first. So serum, moisturizer, and then SPF. That way, the most liquid formula will penetrate first, and the other layers will sit on top to nourish and protect. If you’re SPF is fairly hydrating you can always skip the moisturizer.

5. SPF

SPF is essential at any age and imperative if you want to delay the ageing process. You should be using one daily and how much you need will obviously depend on your skin type and your UV exposure.

Evening Skincare Regime 

1. Cleansing & Exfoliating

Hopefully, you’ve already been pairing your cleanser with a weekly chemical exfoliator to remove dead skin cells. If not, then now is the time to include one. Depending on the brand, you should be using one about 1-3 times a week, but never daily.

On other days, use a cleanser alone, choosing one that suits your skin’s needs. It’s important not to overload your skin. If you are using lots of actives like Retinol, Vitamin C, and acids then it’s a good idea to have a few days where you use gentler products. Listen to your skin, and give it what it needs.

2. Serum

An anti-aging retinol is best used at night as it can increase your skin’s sensitivity to UV rays. You can get formulations of varying strengths, and the best one for you will depend on how sensitive your skin is. Try starting with something around the 0.3% mark. That way you can build up slowly, reducing the risk of irritation.

Note: you should avoid retinol when pregnant.

3. Night Cream

The purpose of a night cream is to support your skin through its regeneration process and make it more efficient.

4. Eye cream

The skin around the eyes is the most sensitive part of your face and will be one of the first areas to show signs of aging. However, a lot of the time what is inside your eye creams will be exactly the same as the lotions you use on your face, meaning you can get away with not buying both.

Honestly, your skincare routine in your 30s doesn’t need to be complicated. In fact, it needs to be simple enough to practice each night.

Original Source: Womens Health Mag

Marketing Team




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